Articles in Kurti Fabric & Style Guide.
Ikat is the one fabric where the pattern is not printed or embroidered onto the cloth at all. It is dyed into the yarn before the fabric is even woven, which is what gives it that soft, slightly blurred look nothing else has.
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A shrug gets treated as a winter layer, which undersells it. It is really a shaping tool, adding structure over a plain kurti without covering it up the way a jacket or shawl does.
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Indo-western gets used loosely, as if it just means Indian clothes with something modern added. It is really about specific design choices that borrow from western tailoring and apply them to an Indian cut.
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Bandhani is one of the oldest tie and dye techniques in India, and one of the most copied. The real thing is tied by hand, dot by dot, before it is ever dyed.
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Navratri and Diwali fall close together on the calendar, but they call for a different kind of kurti. One is nine nights of colour and dancing, the other is a quieter festival of light and family.
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Block print is one of the few kurti prints where the technique is as much a selling point as the pattern itself. It is also one of the most imitated, with digital print regularly sold under the same name.
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Cotton is the most claimed and least verified word on a garment label. Almost every kurti says cotton somewhere on the tag. Not all of them mean it the same way.
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Plus size kurti shopping goes wrong less often because of taste and more often because of two things nobody explains clearly: which cut actually fits the way it looks in the photo, and which fabric holds its shape through a full day.
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The word manufacturer gets used loosely in this trade. Plenty of sellers calling themselves one are actually buying finished stock from someone else and marking it up, which changes what you can expect from them.
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